In the past year Rimmel London have been busy to say the least, firstly revealing the likes of Georgia Jagger and Coco Rocha as the new faces of Rimmel back in October. But they definitely didn't stop there, just as Coco's first ad was released this week, Rimmel revealed three more new faces to front there campaigns - The beautiful Zooey Deschanel, Solange Knowles and the not so well known Alejandra Ramos Munoz.
I know a lot of fellow beauty/fashion bloggers, including myself will be most looking forward to seeing Zooey Deschanel, however the campaign will debut in August where she will model Rimmel's new and apparently 'breakthrough' lash accelerating mascara. She will also be sporting there new perfecting powder foundation and a range of lasting lipsticks.
We shall have to wait awhile longer for Solange and Alejandra to make an appearance which should be towards the end of 2010. The reason being this is part of Rimmels new global plan, to have a wider range of ethnicity and to reach a wider audience. The London based company will publish it's new campaigns into the Middle East and Latin America.
(Coco Rocha - New Rimmel Campaign)
(Georgia Jagger - Behind the scenes of her first photoshoot for Rimmel)
(Alejandra Ramos Munoz)
(Solange Knowles)
(Lily Cole & Sophie Ellis Bextor forRimmel)
(Kate Moss - Rimmel Campaign)
(Ayumi Hamasaki - Face of Rimmel in Asia)I would love to know which new face you are looking forward to seeing in the campaigns and which out of the nine models do you prefer, old and new?
I personally favor Zooey Deschanel and Lily Cole.
I think she will be amazing! She is super cute and glam. Not overly keen on Georgia Jagger! I think Zooey and Sophie Ellis are my faves! :) x
ReplyDeleteI absolutely adore Zooey. I very much dislike Kate Moss. Totally love Lily though. A lot of people say she's ugly but I don't know why, "beautiful" isn't just what "fits" in.
ReplyDeleteI love Zooey :D She's so pretty ... I think her and Ayumi Hamasaki are my favourites :D Least favourites are probably Georgia Jagger and Kate Moss...
ReplyDeleteThis is such an exciting update from Rimmel! It's fantastic to hear they're expanding their roster with such diverse and influential faces. Zooey Deschanel is a brilliant choice, and I can't wait to see her model the 'breakthrough' lash accelerating mascara – her quirky charm will be perfect for it. The strategy to include more ethnicity and reach a wider global audience is also commendable. It makes me wonder about the marketing behind such big campaigns, and how they coordinate all the different global releases. For anyone interested in dissecting celebrity interviews or behind-the-scenes content like "Georgia Jagger - Behind the scenes of her first photoshoot for Rimmel," I highly recommend checking out YouTube Transcript Generator. It's incredibly useful for grabbing accurate transcripts from videos for analysis or just a quick read-through! I'm definitely looking forward to Zooey's campaign debut.
ReplyDeleteIt's so interesting to hear about Rimmel's new global plan and their focus on a wider range of ethnicity, that's a really smart move! I'm definitely in agreement with you, I can't wait to see Zooey Deschanel's Rimmel campaign. Her unique charm will be perfect for their "breakthrough" lash accelerating mascara and lasting lipsticks. It's fascinating how brands adapt their image! Speaking of unique visuals, finding ways to transform photos can be really fun. If you ever want to get creative with your favorite celebrity photos or even your own, you should check out Photo to Pixel Art – it turns pictures into amazing pixel art!
ReplyDeleteThis is such exciting news about Rimmel's new faces! I totally agree, Zooey Deschanel is a fantastic choice, and I'm really looking forward to seeing her campaign with the 'breakthrough' lash accelerating mascara and new perfecting powder. It's also great that Rimmel is expanding its global reach and embracing a wider range of ethnicity. It's smart and inclusive. I'm curious to see how Solange and Alejandra's campaigns turn out later this year! By the way, for anyone who finds themselves needing to grab images from YouTube clips, I recently discovered Download Thumbnail from YouTube, which is super handy for that – thought I'd share!
ReplyDeleteThis is such an exciting update from Rimmel! I completely agree, Zooey Deschanel is a fantastic choice, and I'm really looking forward to seeing her rock the new lash accelerating mascara and perfecting powder. It's also great to hear about Rimmel's global plan to embrace more diversity with Solange Knowles and Alejandra Ramos Munoz. It shows a forward-thinking approach that's refreshing to see in the beauty industry. Thanks for sharing all these details! By the way, if you ever want to transform some of these amazing campaign photos into a retro, 8-bit style, you should check out the AI Pixel Generator; it's really cool for creating unique pixel art from images!
ReplyDelete