First of all I am sorry for the awful 'duped' poster above - I don't even know what it means and his face is more than annoying! So please forgive me, but I didn't know what else to use.
So I wanted to talk about dupes, now I know 95% of you will know what a dupe is as after all it means duplicate! But I sure know alot of people wouldn't have a clue. So just to explain to anyone that hasn't got a clue what I am talking about. A dupe is basically when one beauty product is very similar to another normally more expensive product. For example if you typed into google 'Elf Facial Whip Benefit High Beam' and looked at the images you would see over 40 pictures of the two products being compared as they are so similar in appearance, but so different in price. Personally unless a products aren't 90 - 95% the same, I wouldn't really call it a dupe. It does seem like the word dupe is used alot more in beauty terms but not in anything else really.
So that is what a dupe is!
Now ofcourse I love dupes, I love buying cheaper products and knowing they look so similar to more expensive products - like how similar Barry M Mushroom is to Chanel Particuliere, there must be a £13 price difference in both products, but they look so so alike on the nails.
But how do we feel when a company releases a product and states that it's a dupe?
Maybe going as far as using a play on words to have the same name as the product.
Surely as the phrase dupe has been kind of made up by beauty bloggers, don't we kind of have the right (maybe 'the right' is a wrong way to phrase it) to test the product out and sort of say it could be a dupe. Then over time it becomes a dupe and everyone knows about it.
Which is what Models Own have done with there new 'Car Key' Collection.
Now if they are going to come out there are say the products are dupes, then surely they should be VERY similar. I say this in the least bitchy way possible as I do like products by Model's Own. I just think if a company is bold enough to say that such a product is a duplicate for another product then it should be! Yes? No?
But if you compare the Models Own Car Key collection to the Chanel Khaki collection, there is a big difference. You can see all the nail swatches here on the British Beauty Blogger blog. For me the trio of nail polishes really aren't dupe worthy at all.
But if they were exact would this be a good thing or bad thing?
If the swatches did compare well then Models Own have surely ripped of the Chanel Khaki collection totally. The name, the shades...even using a stock image of the Khaki collection to compare against.
Ofcourse if the Models Own collection was a great dupe for the consumer this would be great...the difference/saving of £14 just per polish. Who would complain!
But is this just copying?
These are just brands that we are talking about that turn over so much money yearly, but really how do Chanel feel about being basically duped I wonder.
Well I'm not too sure if I should be posting this, but this is a press release from Chanel to anyone that was anything to do with fashion around the time of Fashion week.
You may have to click to enlarge it, as it is abit blurry sorry.
So by the sounds of it Chanel DO NOT like anything trying to be Chanel like, not even my River Island chanel-ized jacket that is hung in my wardrobe.
But I am sure other brands wouldn't like it either...I'm sure JLS wouldn't take to kindly to a band calling themselves Jay LS (not that they would have anything to worry about).
But my question is, do we care?
Personally I kind of do, maybe it's because Models Own called there nail polishes 'dupes' and also using a Chanel stock image to compare there product.
I don't know it just doesn't seem right as it is blatant copying to supply the demand of 'dupe' eager makeup lovers or so Models Own thought.
Even though I am talking on a hugely corporate basis, I can't help but think how I would feel if someone tried to copy my blog and called it Beauty Savvy!
Would love to know all your thoughts on this - is it right or wrong?